Request of Proposal

OUR SERVICES

  • DIGITAL

    DIGITAL

    News is scanned for quick and practical reading and the user has access to tools to manage information as needed.

  • WEB

    WEB

    Sino’s team monitors more than 800,000 websites, news portals and blogs, in addition to the online versions of newspapers and magazines.

  • TV & RADIO

    TV & RADIO

    Sino monitors daily the main TV and radio stations in the country with state-of-the-art technology.

  • RETROACTIVE

    RETROACTIVE

    Sino offers a full database of printed and web journalistic materials for those who need a custom retroactive clipping.

  • ADVERTS

    ADVERTS

    Monitoring of advertisements published in newspapers and magazines and aired on TV and Radio (programming intervals and commercial insertions in programs).

  • SOCIAL MEDIA

    SOCIAL MEDIA

    Sino monitors the pages of the main media outlets on social networks for those who want to keep track of their brand in the new media.

  • MEASUREMENT

    MEASUREMENT

    Calculations of column inches and playing time are made on the basis of the advertising space price tables of the communication vehicles.

  • QUANTITATIVE ANALYSIS

    QUANTITATIVE ANALYSIS

    The reports are quantitative and present strategic graphics for those who want to know how their brand and their competitors are consolidated in the national press.

  • SOCIAL MEDIA ANALYSIS

    SOCIAL MEDIA ANALYSIS

    Quantitative report made on the basis of the monitoring of social networks. The material brings graphics with the most relevant data.

    With the broadest portfolio of services on the market, Sino offers tools for monitoring information and for evaluating news published in all types of media.

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    Digital

    Digital

    On a daily basis, Sino’s team reads over 900 printed vehicles from all over the country and selects the relevant information for each of the customers and partners that hire the clipping. In addition to national newspapers and magazines, Sino monitors more than 1,000 international printed vehicles. The information is scanned and inserted into the Clipping Management System (SGC) so that the user has access to the news in the format in which it was published and can manage the content.

     

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    Radio & TV

    Radio & TV

    Sino records and monitors the country’s main TV and radio broadcasters, focusing mainly on the region of São Paulo and Greater São Paulo. Each station is recorded on an exclusively dedicated server, 24 hours a day. To ensure the recordings, Sino uses digital antenna signal and signal from two pay-TV companies, plus web signal redundancy for radio stations.

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    Social Media

    Social Media

    Through modern and efficient tools, Sino monitors the main social networks and offers customers the largest coverage in the country. With the monitoring of social networks, the client and the press office can know what is published on the pages of the main communication vehicles, in addition to mapping the major influencers.

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    Measurement

    Measurement

    The measurement of advertising space in newspapers and magazines was created by Sino in 1973 and has become one of the most important elements for companies that want to closely monitor the exposure of their brand, their products and their competitors in the media. Later, Sino also began calculating centimeters of websites, portals and blogs. Currently, in addition to these media, Sino minutes the TV and Radio stations from all over the country.

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    NEWS

    Track the clipping from anywhere by the Sino APP. The news is updated in real time, which ensures speed and efficiency.

     

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